How to use Data Effectively as Part of a Digital Marketing Strategy

Do You Know How to use Data Effectively as Part of a Digital Marketing Strategy?

Regular readers may remember our blog back in March about Business Conferences and seminars, and their place in your marketing strategy. In it we outlined how useful a marketing tool conferences are and how to make the most of them to:

Grow your network and connections

Build brand recognition

Increase credibility

. . .  And ultimately make more sales.

Increase sales image with extended and arrowed letter L

It’s all about Presentation!

Next up is Wakefield Business Week, which runs from 2 – 6 June and includes the Wakefield Business Conference on the 4th and a host of other seminars, workshops and master-classes throughout the week and in various venues around Wakefield.

Our Steve is preparing his presentation as I write, hardly moaning about his sprained ankle at all (!). His presentation is all about ‘Using Data Effectively as Part of a Digital Marketing Strategy’ and will be of interest to business owners and those in sales/marketing alike.

It is part of a series of 5 seminars on Tuesday 3 June entitled ‘Using Digital Marketing to Generate Leads and Increase Sales’ which will be invaluable to those who wish to have a better understanding of how to make digital marketing work. The seminars will be held at; Jordans Solicitors, 18 King Street, Wakefield, WF1 2SQ. Each seminar lasts 30 minutes with a 15 minute break between each and refreshments will be provided.

Data Bubble DMA

Joanne and Steve at a DMA presentation

The full list of seminars in the Digital Marketing Strategy series are (Click on the seminar links to book your place):

9.30 – 10.00 am – Marcus Costello from Wright Angle Marketing on Brand Identification and Consistency 

10.15 – 10.45 am – Janet Bebb from Social Progress on Social Media

11.00 – 11.30 am – Jackie Cox from Liquid Lens on Video

11.45 – 12.15 pm – Steve Clayton from Data Bubble on Using Data Effectively

12.30 – 1.00 pm – Stewart Leahy from The Design Mechanics on Automating Digital Marketing 

Using Data Effectively as Part of a Digital Marketing Strategy

Steve will be sharing his considerable expertise and giving lots of hints and tips on how data can generate leads and sales.

He will be covering such topics as:

The importance of clean data in your marketing strategy

How to use the tools available to increase your ROI

How to organise your data for effective and engaging communications with your audience

How to create a strategy that centralises all your digital marketing efforts

Steve is very happy to give the benefit of his experience, so if you have any queries or concerns regarding the effective use of your data or any aspect of a digital marketing strategy, please do not be afraid to ask. He will leave time for questions or you can bag him afterwards.

Steve with logo

Steve smiling (for once!)

As anybody who has met Steve will know – he is always up for a blether, so please come along and pepper him with questions (he’s bound to do the same for you!).

We would very much like to see you there and please feel free to share this blog with your contacts who may be interested in what Steve calls ‘A Grand Day Out’ (bless)!

If you’d like to come along to see Steve, CLICK HERE TO BOOK YOUR PLACE or click the links above for the other seminars, or click HERE for some helpful and free tips and advice


Other Blogs that might Interest You:

Business Conferences and their Place in your Marketing Strategy

Do you use the Secret Weapon in your Marketing Strategy?

10 Ways to Increase Your Sales This Summer