Proactive Customer Service Increases Sales
Good companies provide good customer service, but the really successful companies provide a proactive customer service. This proactive customer service leads to an increase in business and greater loyalty.
Here are a few tips:
- Ask your customer what they want. You might think you’re delivering what they want, but are you? They may want something different, or additional, and by offering that, you may increase your sales.
- Check the service provided and make sure that they are happy. It’s letting your customer know they are valued, being listened to and cared for. Plus it’s far better to know and correct a problem instantly rather than gain a new ex-customer. How else can you improve? Seeking this feedback helps you understand their needs. Any feedback should not be viewed as criticism, rather a way to improve.
- Give them something to remember you by – excellent customer service. Average service is about meeting the customer’s expectations; GREAT customer service is about exceeding it. Give your customers more than they expect, and they’ll return. PLUS how often is customer service the only differentiator between you and your competitors?
- Offer alternative solutions to the customer’s problems. Two heads are better than one! It may also be that your customer hasn’t thought about an alternative solution. By providing that input, it shows the customer you are doing your best to help them.
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