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Direct mail can be a highly effective for large businesses with large budgets.. However over recent months I’ve noticed more and more small companies are coming back to direct mail marketing as a cost effective method of generating new sales. Seeing this shift I’ve put together 20 hints and tips to help you when creating …

20 helpful tips when creating a direct mail marketing campaign. Read More »

Npower launches loyalty scheme to link its business customers to consumers Npower is launching a new loyalty scheme that aims to link the corporate brands it supplies energy with to its residential customers. The scheme, dubbed “In Good Company”, aims to reassure new and existing customers that they have chosen a quality energy supplier, by …

Data Bubble Marketing News – Aug 2011 Read More »